In this Quick Fire Friday episode, Michael interviews John Warrillow, founder of the Value Builder System, a sales and marketing software for business advisors to find, win and keep their best clients. He’s based in Toronto, Canada. Asides from being the founder of a successful company, John’s also a host of the Built to Sell Radio, he’s an esteemed author of cohesive books. All of his works are focused on having a common thought, increasing the value of a business.
Increasing the value of your business is essential, it’s a critical piece in entrepreneurship. Value bares financial growth, competitive advantage, and, most importantly, an exit strategy. John’s Value Builder System helps small-medium business owners build an asset as opposed to a job at a company, it assesses a business objectively based on the 8 Key Drivers of Company Value. Small-medium business owners should also balance their views on value and profit; to look more at the multiple, grow their profit, and grow the value of their business.
The one thing that John Warrillow would recommend a small business owner does based on his knowledge and experience, is that small-medium business owners should think of themselves more as owners, parents, of their businesses rather than CEOs of their companies; to evolve a business into becoming independent as their biggest aspiration.
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Quotes:
“A business is transferable if it can run without the owner.” — John Warrillow.
“You teach what you want to learn.” — John Warrillow.
“Invest in companies with a deep and wide competitive moat.” — John Warrillow.
“Ego is what drives us to want to be the biggest shot in the room.” — John Warrillow.
“Evolving the way you think of your role as an owner of the business and thinking less as a CEO of your business and more as the parent of your business.” — John Warrillow.
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