QFF: Gail Eaton-Briggs of Every When Solutions on Developing Conscious Grit: Helping Small Business Owners Shift from Unconscious Struggle to Purposeful Growth Through Neuroscience-Based Coaching and Mindset Change. (Episode 745 - Gail Eaton-Briggs)

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Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week.


Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends!

In this episode of Quick Fire Friday, host Rob Cameron interviews Gail Eaton-Briggs, founder of Every When Solutions, shares how her concept of Conscious Grit helps small business owners move from burnout and self-doubt to clarity and purpose. Drawing on her background in leadership and neuroscience, Gail explains how awareness, mindset shifts, and deliberate action can transform both individuals and teams. She highlights the importance of recognizing tipping points, building resilience, and surrounding yourself with supportive people. Through her coaching and online programs, Gail empowers business owners to grow with confidence and authenticity.

Key Takeaways for Small Business Owners:

Shift from Unconscious to Conscious Grit –
Success requires more than hard work; it’s about being aware, intentional, and strategic in your actions.


Mindset Matters Most – Regularly check in with your thoughts and beliefs; developing a growth mindset can completely transform your business outlook.

Recognize Your Tipping Point – Pay attention to pivotal moments or advice that can spark meaningful change and move you toward conscious growth.

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Invest in Deep Development – Growth doesn’t happen in a single session or workshop; it takes consistent reflection, learning, and practice over time.

Choose Your Circle Wisely – Surround yourself with supportive people who lift you up, not “emotional vampires” who drain your energy and confidence.

Value Your Worth – Don’t undervalue your services; believe in the quality of what you offer and price it accordingly—your clients will respect it.

One action small business owners can take:

According to Gail Eaton-Briggs, one action small business owners can take is to consciously check in with their mindset. If you are feeling stuck or overwhelmed, assess your internal dialogue and actively work to shift from a fixed to a growth mindset. She recommends seeking out resources on achieving a growth mindset to help reframe challenges as solvable opportunities. This practice is essential for moving from a state of exhausting "unconscious grit" to a powerful and deliberate "conscious grit," where you can start making tangible progress.


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Quotable quotes from our special Grow A Small Business podcast guest:

To move from exhausted to empowered, you must shift from unconscious grit to conscious grit - Gail Eaton-Briggs


Your tipping point is often just one piece of trusted advice away from changing your entire trajectory - Gail Eaton-Briggs

Be mindful of the emotional vampires in your life, the people you allow to influence you will either sustain or drain your energy - Gail Eaton-Briggs


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