Scaling Success with Digital Surfer: Pete & Renee on Growing a $1.3M Business, Mastering Quick Recovery, Achieving Work-Life Balance, and Leading a Skilled Team Through 12 Years in the Dynamic Digital Marketing World. (Episode 597 – Pete and Renee Curran)

1. What do you think is the hardest thing in growing a small business?

Pete and Renee Curran believe the hardest thing in growing a small business is managing cash flow and profitability. They stress the importance of understanding financials early on, particularly break-even points, and making quick decisions about which activities are truly profitable.

2. What's your favourite business book that has helped you the most?

Pete and Renee Curran's favorite business book that has helped them the most is "Profit First" by Mike Michalowicz. They believe this mindset shift of prioritizing profit over expenses has been invaluable for their business growth.

3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business?

Pete and Renee Curran recommend listening to a variety of podcasts focused on business growth, self-development, and industry-specific topics. They enjoy podcasts related to management, self-improvement, SEO, digital marketing, and business success stories. They also mention podcasts like Matt and Lisa's, as well as those that focus on self-development and how to be the best version of yourself.

4. What tool or resource would you recommend to grow a small business?

Pete and Renee Curran recommend using Xero for managing business finances, as it helps track numbers and provides detailed insights into your business's financial health. They also mention the importance of having a CRM (Customer Relationship Management) system, such as Go High Level, to manage customer funnels, automate reminders, and streamline quotes, which can significantly aid in managing customer relationships and business growth.

5. What advice would you give yourself on day one of starting out in business?

Pete and Renee Curran's advice to themselves on day one of starting out in business would be "speed to market". Pete emphasizes the importance of not waiting for perfection and launching quickly, as market feedback will reveal what works and what doesn’t. Renee, on the other hand, highlights the importance of "speed recovery" – being able to quickly bounce back from setbacks, learn from mistakes, and move forward without holding grudges. Both stress the need for agility and resilience in business.